Fedrok AG is set to sponsor the "Master Your Money: Insight to Action" event, an International Women's Day Finance Forum scheduled for March 24th, 2025, in Zürich. The forum's goal is to empower women by enhancing their financial literacy, offering investment strategies, and providing insights into sustainable finance.
Philip Blazdell, the CEO of Fedrok AG, will participate in a roundtable discussion to examine how blockchain and sustainable finance can enable individuals and businesses within the changing financial environment. We reached out to Fedrok AG for comment on the upcoming event:
How does Fedrok AG’s Proof of Green (PoG) consensus mechanism work to standardize the carbon credit market, and what makes it different from other blockchain approaches?
Fedrok AG’s Proof of Green (PoG) consensus ensures that every FDK coin represents one metric ton of verified CO₂ reduction, creating a standardized and transparent carbon credit market. Unlike PoW or PoS, PoG validates transactions based on real-world carbon offsets, not energy use or financial staking.
PoG works through decentralized auditing, where accredited institutions verify emissions reductions before FDK coins are minted. All transactions are recorded on an immutable blockchain ledger, preventing fraud, double counting, and market inconsistencies. FDK’s supply is dynamically controlled, with coins minted and burned to reflect actual carbon offset activity. What makes PoG unique is its direct integration of carbon credits into blockchain technology. It unifies the fragmented carbon credit market, ensuring that offsets are traceable, reliable, and aligned with environmental regulations. Unlike other blockchain models that focus on mining efficiency, PoG prioritizes measurable climate impact, making sustainability its core function.
What specific topics or insights will Philip Blazdell, CEO of Fedrok AG, bring to the roundtable discussion on blockchain and sustainable finance at the Master Your Money event?
The talk will be entitled: Breaking Barriers: Women Leading Innovation in Technology and the Evolution of Microtransaction
The main points I would like to cover in my talk will be:
• Historical context: Women pioneers in tech (e.g., Ada Lovelace, Grace Hopper).
• Current landscape: Notable female leaders shaping the tech industry today.
• Overcoming challenges: Gender bias, access to opportunities, and leadership representation.
• The role of mentorship and advocacy in fostering inclusion.
• Definition and origin of microtransactions in gaming, fintech, and digital services.
• The shift from traditional pricing models to in-game purchases, subscriptions, and pay-per-use models.
• How microtransactions have reshaped revenue strategies for tech companies.
• Ethical concerns: Consumer protection, regulatory scrutiny, and fair pricing models.
• Female-led companies and their contributions to digital payment systems and monetization strategies.
• The importance of ethical design in microtransactions: Transparency, fairness, and accessibility.
In what ways does the sponsorship of the International Women's Day Finance Forum align with Fedrok AG’s goals of financial inclusion and ESG-driven investment?
Sponsoring the International Women's Day Finance Forum aligns with Fedrok AG’s goals of financial inclusion and ESG-driven investment in several strategic ways:
• Women remain underrepresented in financial markets, particularly in emerging economies. Supporting this forum aligns with Fedrok AG’s commitment to democratizing financial access, especially through blockchain-based solutions.
• Many women-led businesses, particularly in sustainable agriculture and clean energy, can benefit from tokenized carbon credit investments facilitated by Fedrok AG’s blockchain platform.
• By sponsoring discussions on gender equality in finance, Fedrok AG reinforces its commitment to the Social pillar of ESG. This helps in building a more inclusive and diverse financial ecosystem.
• Insights from underrepresented groups (e.g., women-led businesses, emerging market entrepreneurs) highlight real-world challenges in financial inclusion, helping Fedrok AG refine its approach.
• Engaging with a wide range of stakeholders ensures higher transparency and ethical alignment, helping Fedrok AG navigate evolving ESG regulations.
• By embracing diverse insights, Fedrok AG differentiates itself as an ESG leader, appealing to impact investors, policymakers, and sustainability-focused partners.
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